Fitting“Chinese Chips”into products
7 min readr&d and design are the soul of manufacturing industry and all designs are based on creative design For adapting the needs of improving manufacturing industry，China has always been. in cecent years, speeding up the gowth of r&d and design industry and continuously improving the designing ability by keeping the initiative in our own hands.The breakthrough in some core technologies means to fit Chinese products with “Chinese Chips”.
In the past，the operation mode of chinese manufacturing industry was basically to rocess raw materials on clients demands，to assemble parts for the clients and to process rding to the clients samples；and to do compensation trade-no creation at all.However the rules of game have been changed The local designs go beyond our territory and participate in the exhibitions held everywhere else in the world and in various designing contests.Considerable achievements have been made.With the pularization of international exchanges and network information，the barrier between China and other regions of the world disappears gradually and the contacts between the designing institutes and universities at home and abroad are becoming increasingl frequent.The domestic nourishment added with outside experiences has helped the r&d and design at home to walk onto a new route.
The r&d and design of automobiles have always been regarded as a high-tech. The achievements of independent innovation made by saic Chery automobile co Ltd. in the recent years are universally recognized. Chery s A5 car recent ly pushed into the market hasachieved 56 items of technical advance and 200-odd single-point improvements in seven major aspects. It has become a car representing the brand s high-tech with the initiative keepingin its own hands. What is more important is that the A5 car is equipped with acteco engine, the first high-performance engine with independent Chinese brand It represents the engine of the highest level at present among the similar cars at home In 2005, the number of accumulative sales total of chery broke through 189, 000, which created a miracle of 118% growth in the Chinese market with the average growth of only 20% and ranked number seven in the sales volume of car trade. In 2006 the sales volume of chery reached 305, 200, an increase of 62% compared with that of the year before and ranked number four in China. the exported volume of Chery was 18, 000 in 2005 but 50, 000 in 2006. We can well say that it is because of Cherys independent and innovative r&d and design that Chery possesses its momentum for its continuous development .
The ZtE Corporation and the huawei Technologies used to be two companies engaged in processing of materials supplied by foreign clients in telecommunication trade. However they predicted a little early that if they wanted to stand still in this constantl hanging trade, they had to take the road of r&d and innovation Since 2001, the average yearly investment made by the Huawei Technologies in technical r&d has been more than RMB three billion yuan. Now more than 13, 000 people are engaged in r&d on full-time basis. In the field of 3G technical R&d alone, the accumulated fund they have input is more thar six billion yuan with over 6, 000 R&D personnel involved in the researches. In a shott n RMB period of three years，the huawei developed 2，700 patents for 3，of which 94%areinventive patents.In 2005 the sales volume of wireless terminal products designed independent ly by huawei broke through ten millions sets for the first time，a year-on-yearincrease of over 100%compared with that of 2004.These products have successively got into the markets in the Asia Pacific region，the Western Europe and the middle east，of which the UMTS/HSDPa terminals have broken down the monopoly of Vodafone，the first-rate business operator in the world.huawei has successfully ranked among the suppliers of first-class lobal telecommunication business operators in the Western Europe，the top-class market with its economy most developed in the world，such as the British Telecommunications，the French Telecommunications the german telecommunications.and the kpn of the netherlands.
The ZTE Corporation，which is playing the role of the backbone of the chinese telecommunication manufacturing industry together with Huawei，has set up thirteen r&D institutions in the United States，India，and Sweden.In addition to being engaged in the r&d of 3G，nGN，CDMA and mobile phones，it has also played the role of following the track of the world s most advanced technical achievements and the orientation of the development of the foremost technology With the advance of its technical status，the Zte has not only entered into rivalry in world telecommunication patents and criterions but has also become an important strength in the fields of world telecommunication patents and criterions.So far the nuclear patents applied by the zte have broken through 3，000 items，of which most are applications for inventive patents.It has also set a precedent of offering authorization permit of system equipment patent by a Chinese company to its counterparts in the world.In the field of cellular phone，the Zte owns 190-plus patents，constitutingone-third patent of home-made mobile phones.the Zte has also joined 40-odd internationalstandardization organizations such as the itu，3GPP，3GPP2，CDe，etc，obtaining the seats of drafting right and editors of international standard in several fields such as the ngn，optical transmission，information security，gateway and 3G terminal and becoming a Chinese strength”which can t be ignored in the field of working out standards.
The lenovo corporation was founded in 1984，founded by the computer Institute of Chinese academy of Sciences with an investment of RMb 200，000 yuan and an employment of only a scientific and technical staff of eleven But today，the lenovo has developed itself into a large-scale enterprise group with diversified development within its information industry.Today under the situation of tougher and tougher technical competition，the lenovo Group is continuously expending its input for r&d technology and the establishment of the R&D system Within the financial year of 2003（from April 1st，2003 to March 31st，2004 he Lenovo Group applied for 480 Chinese patents，of which the inventive patents were over 50%won the gold award of Chinese patents in the financial year of 2003 obtained the award of Chinese outstanding inventive patent granted by the World Intellectual Property Organization（WIPO）as well as the honorary title of an enterprise of nationwide technical innovation and an enterprise owing the most intellectual property rights granted by thState Bureau of Intellectual Property rights；and formed initially a nuclear technical system with independent intellectual property rights.
On August 27th，2002，the Lenovo turned out the Shenteng 1800 high performance computer，capable of 1.027 x 1012（trillion）calculations per second，which was researched and developed by the lenovo independent ly and broke through the computers with trillion calculations per second monopolized by foreign companies.In 2003，the Lenovo successfully researched and manufactured the Shenteng 6800 super computer，capable of 4 x 10^12 （trillion）calculations per second，which was released by the Ministry of Science and Technology as one of the major special achievements of the State 863 Program.among the top 500 super computers in the world issued on November 16，2003，Shenteng 6800 ranked number 14 in the world rank.On May 1st，2005，the Lenovo declared to have completed its purchase of the ibm global pc business，marking the birth of the third largest Pc company in the world and indicating a stride taken by the lenovo in the world market.
In the Chinese household appliances trade，the Haier Group has integrated functional and fashionable uses on the one hand and household appliances with artistic ornament on the other through creative design.Modern furnishing adornment can t be separated with bar table and wine-cupboard.Red wine is always in a dilemma of refrigeration and display.the electrical wine-cupboard designed by the haier produces the effects of satisfying rival claims.This household appliance，good-looking and easy for use，becomes an artistic ornament.In 2002，the embedded wine-cupboard designed by the haigao Company under the haier Group won the grand prix of the japanese j-mark design Before that this grand prix had been swept up over the years by the products of the latest design of other renowned international companies such as Sony，Panasonic or honda It is because the hair added modern designing elements in its household appliances that the designed products of the Chinese industry won the g-Mark Grand Prix for the first time.In the r.o.K.，the wine pboard manufactured by the haier is displayed in the well-known Gallery department store and has become the number one famous brand in the wine-cupboard market of the r.o.k .with its 30%market share.Simultaneously，the haier wine-cupboard has also obtained the global PCT inventive patent. In the united states，the s chain store known f products has become the sole agent of haire s products.At present，the hair wine-cupboard has held 55% of the similar market share in the United States.as a result.the haier has ranked among the largest manufacturers of household appliances in the world.
During the present period of transformation of economic mechanism, people pay more attention to brand and design value with creative r&d and design, which is leading China to jump over the hedge of a “world factory and walk onto the highway of “created in China.
